Everyday, there are millions of people that go onto the internet and somehow, certain videos, pictures, or articles manage to go viral and almost all of these millions of people see this viral thing. If you ask me, that is pretty amazing considering all of the things that people could choose to search, view, etc. The real question is how does something such as a video go viral in the first place? According to Maria Konnikova in, The Six Things That Make Stories Go Viral Will Amaze, and Maybe Infuriate, You, any of these six things, emotion, arousal, social currency, memory inducing, practical value, and quality of story, will make an item go viral. To me it does not seem too hard to find a way to incorporate one or even many of these things into a video or something entertaining, so I can see why things go viral all the time, but how do things stop being viral? When searching on Google, there is almost no information on how things stop being viral, only on how to make things go viral. The closest is talking about the reason viral things stopped mattering in 2013, but does not talk about when things stop going viral.
My thought is things either just fade away after a certain amount of time due to other viral things appearing, or viral things never truly quit being viral. The first thought is much easier to think about because it is a common thought that older things will fade off as the new items appear, but the second is more difficult. There are examples of things never truly being gone from being viral. Take this, Top 10 Viral Things That Shouldn’t Have Been, which is an example of things that went viral a long time ago and reappear now as a website. More examples are Gifs and Memes. Old pictures pop up with new meanings and old videos that use to be viral reappear with just a clip and new meanings. Take the next two Memes,
both of these Memes appeared for a while and were viral, but after a while they faded away. The only thing is that they are still very easy to find and when somebody shows them, could take off as viral again. Overall, I believe that viral things will fade away from the lime light and be less viral, but I feel that they never truly stop being viral. What do you think happens to old viral items?